Back to work

Creating a sharp & persuasive online presence for a B2B marketing agency

Limivex is a B2B marketing agency, a fractional CMO and team for recruitment firms across the UK. It came out of my agency work: a site built to do what Limivex does for clients, turn a sharp, specific pitch into booked strategy calls.

View the Live Site

B2B marketing, United Kingdom

The Limivex homepage on a desktop, headlined Strategic B2B Marketing for Recruitment Firms

Scope of work

  • Visual design and art direction

  • Copywriting and content

  • Front-end development

  • Motion and micro-interactions

  • Responsive on every device

Tools

FigmaNext.jsTypeScriptTailwind CSSFramer

Details

Sector
B2B marketing
Location
United Kingdom
Type
Agency work
01

How it works

Founders do not buy mystery. The page sets the engagement out in plain steps, then backs it with hard numbers, the sort a sceptical founder actually wants to see, so the promise never floats free of proof.

The how it works steps and the trusted by founders and operators stats
02

Every channel

Recruitment marketing is not one thing, so the services are not either. Content, LinkedIn, email, website and SEO, paid ads, all sit under one tidy menu, framed as a single joined-up engine rather than a list of tactics to pick from.

The services menu: content, LinkedIn, email, website and SEO, and paid ads

The brief was simple: the site had to earn the strategy call.

03

Practising what they preach

A marketing agency is judged on its own marketing. Limivex runs the playbook in public, an insights feed of recruitment-marketing thinking on one screen and a clear Let's Connect on the next, so the whole thing reads like a team that would do the same for you.

The Limivex site on three phones, showing insights, the hero and the contact screen
04

On every screen

It is built mobile-first in Next.js and Tailwind, with smooth scrolling and gentle motion throughout. A lot of founders will first meet Limivex on a phone between meetings, so the monochrome restraint and the single, obvious call to action hold up just as well in the hand as on a wide screen.

The Limivex site shown on a tablet
The Limivex site shown on a mobile phone